I'm thinking about shampoo adverts... Claudia Winkelman advertising Head and Shoulders for example. She has fantastic beautiful hair, but we never see her actually washing her hair with it. I'm reminded of the "Bifidus digestivum" claim from a well known yoghurt company, which has been scientifically proven to be bollocks.

I'm thinking we need to do something. Therefore I'm offering 100 for an hour long shoot (Approximately) to a lady between 18 and 40, who's willing to be filmed with me. For 20 minutes we cover each other in messy things while discussing what we think about hair care products (While not acknowledging the mess... )

Afterwards she is filmed having her hair washed with Head and Shoulders shampoo, conditioner and deep treatment. The idea is, can her hair be made to look as good after the wash as it did before? If so, then it's passed the test and the film gets sent to the company to be used as an advert. She will get 100 on the day, plus 50% of all royalties from the useage of the film...

Anyone interested?